A Lead Magnet is a useful piece of content that can typically be fully consumed and understood in about 10-15 minutes, even if it may (and probably does) take longer to implement.
A Lead Magnet is a win-win opportunity. You give something to your (prospective) client that can help them right away. And in exchange, they give you their email address with permission to contact them in the future. This is SO valuable. To BOTH parties!
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(BTW - This is MY affiliate link...Please USE & SHARE freely! Thank you!)
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!! FULL DISCLOSURE !!
I may be an affiliate for products I recommend.
Which means, if you purchase those items through my links, I may earn a small commission.
You will not pay more when buying a product through my link.
You might even get a lower rate or free trial or other bonuses.
As an Amazon Associate I earn from qualifying purchases.